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Media and Data-driven Business, M.A.

University: Cooperative State University Baden-Württemberg (DHBW)

Visit website: https://www.dhbw.de

Course information


Application deadline

15/01/2026

Duration

4 Semester

Study form

Job-integrated studies

Fees

4050 € / Semester

Description


Cooperative State University Baden-Württemberg offers the dual degree program “Master of Arts in Media and Data-driven Business” with a duration of four semesters. It is aimed at prospective students who are interested in both technologies and business science. Participants entering in the particular discipline have the chance to learn how to develop new business models, as well as to analyze and evaluate data. The study plan for the course includes the subjects Design Thinking, Strategy and Business Modeling, Online Marketing, Strategy & Content, Experimental Media Research, Research Methods, Social Software, Applied UX Methods. In addition, they will also choose between four different areas to specialize in. Upon successful completion of their studies, graduates have a wide range of career prospects in information and media industries, industrial companies, consulting firms, and more.


Learn more about the university where you can complete this study program.