Luxury, Fashion & Sales Management, M.A. 9345 en

Application deadline

15/06/2026

Duration

4 Semester

Study form

Full-time studies

Fees

5160 € / Year

The English-language degree program “Master of Arts in Luxury, Fashion & Sales Management” at the International School of Management provides comprehensive knowledge of business management methods, as well as skills in marketing, trading, purchasing or selling of luxury and consumer goods. Students acquire an overview of the luxury world, its complex value chains and numerous marketing concepts and trade strategies. The program breaks down into three modules: customer relations management, brand management, and design management. The course puts an emphasis on E-Commerce and traditional retail structures. Students reflect on various practice-based issues related to marketing and brand management of luxury and consumer goods. Also, tutors enlighten them about their practical experience in companies such as Montblanc, Hugo, Boss, Procter & Gamble, and Beiersdorf. The program is practice-driven and reality-based. Spending the third semester abroad at a partnership university and getting a work placement is mandatory. Students can complete their Master’s thesis in cooperation with well-known companies. Graduates have a good chance of starting their career in marketing, trading, purchasing, or selling luxury and consumer goods.