Brand Management (International), B.A.

University: Macromedia - University of Applied Sciences

Visit website: https://www.macromedia-fachhochschule.de

Course information

Application deadline

15/06/2025

Duration

7 Semester

Study form

Full-time studies

Fees

6000 € / Year

Description

The “Bachelor of Arts in Brand Management” program at Macromedia University of Applied Sciences has a length of 7 semesters. Taught entirely in English, the program teaches everything about contemporary brand management and the interaction of complex brand architectures. The course curriculum contains subjects like Media Planning and Targeting, Advertising Psychology, Performance Marketing, Cross-Media Campaigning and many more. Admissions are not restricted and candidates are required to present a university entrance qualification. Career prospects for graduates range from account manager, brand manager and communications manager to strategic planner, content strategist, brand consultant and more.

Learn more about the university where you can complete this study program.

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