Business Management: Strategic Marketing, M.A. 28342 en

Application deadline

15/08/2025

Duration

3/4 Semester

Study form

Full-time studies

Fees

4350 € / Year

The “Master of Arts in Business Management: Strategic Marketing” program at Macromedia University of Applied Sciences has a length of 3 or 4 semesters. Strategic Marketing focuses on the targeted use of various media channels in the promotion of a business. The course curriculum contains subjects like Marketing strategies, Brands and brand management, Business intelligence and analytics and more. Upon application, students are required to submit a completed Bachelor’s degree. Some of the areas graduates can work in include marketing management, product innovation management, digital marketing, brand management, marketing direction and others.