Business Administration - Marketing Management & Sales, B.A. 6498 en

Application deadline

No information

Duration

6 Semester

Study form

Full-time studies; Practice-integrated studies

Fees

4020 € / Year

The six-semester study program “Bachelor of Arts in Business Administration – Marketing Management and Sales” offered by SRH University Heidelberg provides students with the skills they will need to succeed in a fast-paced and diversified sector. They will study via fascinating projects and real-world case studies. Furthermore, participants will be taught the main strategies of global marketing, communication and innovation management. Product creation and launch, internet marketing and consumer behaviour are also addressed in the classes. Setting an emphasis on marketing management and sales, finishing an internship in the field and writing a bachelor`s thesis will all reflect in the bachelor`s degree diploma, as the chosen focal point, namely marketing management and sales, will be shown. Upon successful completion of the program, graduates can work as marketing and product managers, sales managers, brand strategists, marketing and business consultants, etc.