Retail and Consumer Management, M.A. 6977 en

Application deadline

31/07/2025

Duration

3 Semester

Study form

Full-time studies; Practice-integrated studies

Fees

52 € / Year

The entirely English-taught study program “Master of Arts in Retail and Consumer Management” is with a duration of three semesters offered by the Technische Hochschule Ingolstadt. The master degree is a full-time form of study and teaches participants the knowledge and comprehension in management by combining both the theoretical and the practical form of study. Throughout the course, prospective students are exploring the market research environment, principles of retail operations, value management as well as the retail concepts. The “Master of Arts in Retail and Consumer Management” professionally prepares the graduates how to cope with every management task and enables to apply in the operative strategic management, consumer, retail and product management, sales management or in field of the digital consumer services, marketing and media agencies.