Digital Marketing, MBA 30941 en

Application deadline

15/01/2026

Duration

4 Semester

Study form

Extra-occupational studies

Fees

3402 € / Semester

The study course “Master of Business Administration in Digital Marketing” provided by the OTH Amberg-Weiden - University of Applied Sciences is with a duration of five semesters. Students who enter in the program have the opportunity to expand the knowledge they have gained during their Bachelor’s studies. They learn how to deal with different tasks and projects independently, as well as how to develop and apply in practice different business models and digital processes. Some of the main subjects offered by the program are Digital Marketing Management, Digital Advertising & Sales Platforms, Digital Content, Leadership, Normative & Strategic Management. Successful completion of “Digital Marketing” qualifies graduates for management positions in national and international companies.