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Multimedia Marketing, B.Sc.

University: Schmalkalden University of Applied Sciences

Visit website: https://www.hs-schmalkalden.de

Course information


Application deadline

15/09/2026

Duration

6 Semester

Study form

Full-time studies

Fees

130 € / Semester

Description


The “Bachelor of Science in Multimedia Marketing” program at Schmalkalden University of Applied Sciences is with a length 6 full-time academic semesters. The course intensely focuses on digital media in marketing, and the conception and implementation of multimedia content in the context of online and offline marketing. Mathematical basics, Programming, Introduction to business informatics, Business administration, Marketing basics, Basics of visual communication and other subjects are included in the course curriculum. For admission to the degree program, candidates need proof of general or subject-specific university entrance qualification or advanced technical college entrance qualification. Graduates are able to work as specialists in a wide variety of practical areas, such as online marketing, PR, performance marketing, customer experience management, content creation and more.


Learn more about the university where you can complete this study program.